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Marketing Insights from Abarth and BSB.

Posted on May 26th, 2010

http://www.dmfreedom.com/2010/05/marketing-insights-from-abarth-and-bsb/

This weekend I was at Cadwell Park in Lincolnshire. The venue was host to the biggest motorsport property in the UK, the British Superbikes (BSB). The event was different, because as well as being supported by other motorbike classes, BSB hosted the Trofeo Abarth 500 GB, a new one-make car series. It could have all [...]

 

Posts Tagged ‘dmfreedom’

David Fuller’s Thoughts for 2010-07-30

Posted By admin on July 30th, 2010
  • If what I hear is true – 6, 197, 254, 041 people are not on Facebook and 96% of people in Europe don't have an iPhone. #
  • Another automotive brand in sailing. RT @yachtbusiness: Jaguar Sponsor TEAMORIGIN for a Summer of Sailing http://bit.ly/crT1uj #sponsorship #
  • Note to self – edit auto-feed RT @mattcutts: Will adding my Twitter feed to my website increase my PageRank? http://goo.gl/AzUp #
  • Some good points about the televising of sailing here. Its not about the technology! http://bit.ly/buB1EP #
  • At 'the office' today for the first time in 7 days. Next time will be in 10 days time. kicking off a new middle east sailing project today. #
Posted in Twitter
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On the Price of Coffee, Tim Minchin and Facebook Questions.

Posted By admin on July 29th, 2010
  • social mean RT @robertloch: All it takes for dull people to triumph is for entertaining people not to bully them on Twitter #
  • @AshRead14 reminds me of bolt.com tag book. been there done that. in reply to AshRead14 #
  • Would pay to see a show with @timminchin and bill bailey. Both comedic music geniuses. Watching repeat of ’so f**cking rock’ on e4 #
  • The best bits of mock the week tomorrow? There’s only been about 4 episodes in this series. Useless. Bring on the next sherlock #
  • Hardly anyone uses Social Media or Blogs to make purchase decisions! RT @InfluenceFinder: http://bit.ly/duzDBc #
  • How can the Hilton in paddington justify charging £5.10 for a (pretty average) coffee? http://myloc.me/9PqKR #
  • Second day thinking about seo as a business fundamental like accounting or tax rather than a techie geeky thing #
  • Funny how none of the social media evangelists in my twitter feed have picked up on the forrestor foursquare story yesterday. #
Posted in Personal, Twitter
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Of SEO, Train Rides and False Film Economies.

Posted By admin on July 28th, 2010
  • I can hear “birdhouse in your soul” by they might be giants. Love that tune! #FB #
  • @AshRead14 have you tried wordpress mu with buddypress? That’s where I would start. in reply to AshRead14 #
  • probably the most useful SEO resource I have discovered today. Other materials are full of impenetrable jargon http://bit.ly/cS1VkV #
  • Learning the SEO trade – here are some sterotypes that seem to fit – not that I would know: http://bit.ly/cDtttj #
  • Very very cool – Photoshop type tool in your browser (and it’s free) http://bit.ly/9UhwqT via @evarley #
  • Looking at ‘beginner’s guides’ to SEO? Most assume quite a lot of technical knowledge. #
  • @benitaylor I agree. The folks on the end of the phone at @vodafoneuk are great! shame I have to call them a little bit too often. in reply to benitaylor #
  • Amazing the difference in demographics on the tube if you leave 30 minutes earlier. Metro swapped for the ft and a lot more grey suits. #
  • the UK will be poorer RT @markchisnell: UK Film Council to be abolished! It helped countless great Brit films. http://j.mp/alP6vL" #
Posted in search
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Of Summer Holidays and Trains and Car Warranties.

Posted By admin on July 27th, 2010
  • Summer train maths a bit like ‘bistromaths’ – if 3 people get off a packed train, 10 should be able to get on. Right? #
  • See you next week. RT @nickmoloney: training for team GAC Pindar resumes tomorrow…good breeze forecast… Real action starts on Friday #
  • @pitchlondon oh, its only a football story. Thought you might be referring to ferrari’s fine or something. in reply to pitchlondon #
  • I liked the clever way last night’s ’sherlock’ portrayed SMS text messages and their pervasiveness in contemporary uk society. #
  • Motorsport head off. cPc / analytics / content creation head on. A day in the world of used car warranties today! #li #
Posted in Personal, Twitter
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Of Sherlock Holmes and the Silverstone Classic.

Posted By admin on July 26th, 2010
  • “I’m not a psychopath, I’m a high functioning sociopath” – really enjoying Sherlock on BBC. #
  • Three patch problem. Nice what they did there. New Sherlock on the BBC is very very good. #
  • trofeo abarth 500 GB race 2 at silverstone classic (@ Silverstone Circuit) http://4sq.com/8ZhOHD #
Posted in Personal, Sports Marketing
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Of Silverstone and Vodafone

Posted By admin on July 25th, 2010
  • Back at silverstone for some abarth activation. Trofeo abarth 500 GB and abarth sponsored unlimited freestyle aerobatics. #
  • You’d think that @vodafoneuk would have better reception at silverstone given their sponsorship of jenson and Lewis. http://myloc.me/9F8dy #
Posted in Mobile, Sports Marketing
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Of Sports Marketing, Cowes Week and Drive Thru

Posted By admin on July 24th, 2010
  • I need a drive-thru and I’m not talking about a macdonalds #
  • trofeo abarth 500 GB at silverstone classic (@ Silverstone Circuit) http://4sq.com/8ZhOHD #
  • Cowes week plans coming together. will be there for the artemis challenge (3rd) and extreme sailing series. (4th) #fb #
  • RT @khuda1: RT @LouImbriano: Sports Marketing is not about signage. Sports Marketing is about helping your partners do business. #sportsbiz #
  • Silverstone classic later today for trofeo abarth 500 GB qualifying and abarth celebrity race. Rain should spice things up. #abarthlife #
Posted in Sports Marketing, yacht racing
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Twitter Updates for 2010-07-24

Posted By admin on July 24th, 2010
  • I need a drive-thru and I'm not talking about a macdonalds #
  • trofeo abarth 500 GB at silverstone classic (@ Silverstone Circuit) http://4sq.com/8ZhOHD #
  • Cowes week plans coming together. will be there for the artemis challenge (3rd) and extreme sailing series. (4th) #fb #
  • RT @khuda1: RT @LouImbriano: Sports Marketing is not about signage. Sports Marketing is about helping your partners do business. #sportsbiz #
  • Silverstone classic later today for trofeo abarth 500 GB qualifying and abarth celebrity race. Rain should spice things up. #abarthlife #
Posted in Twitter
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Twitter Updates for 2010-07-23

Posted By admin on July 23rd, 2010
  • really enjoyed rich hall's "how the west was lost" last night on bbc4 – some fantastic use of stereotyping and considered thinking. #
Posted in Twitter
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Twitter Updates for 2010-07-22

Posted By admin on July 22nd, 2010
  • I just Googled 'search engine' and Google comes up 6th. #
  • Seems forrestor research London is not on foursquare! don't they do thought leadership? Perhaps not for location based services. #
  • Just found a (packed) lovely piece of green in the middle of London. http://myloc.me/9xeEU #
  • I'm not a Barclays customer, but their new mobile friendly banking site would tempt me to switch. Hsbc? Any plans to be useful? #
  • Complete this phrase: if Hsbc is part of the banking industry, google is part of the ………. Industry. #
  • I really want to write a search marketing / SEO blog, but so many other things to do. Can't get the Wordpress for Blackberry app working… #
  • RT @sammartino: Before we go out and build a mobile app for brand or company X, we must first decide why the web belongs in someones pocket. #
  • Love my moleskine RT @dangriffey: My current to-do list is in a Moleskine cahier, and it's the best way of working… – offline rules. #
Posted in Twitter
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