• Is out with Lefti. A different venue than our usual Richmond forays. Early. Empty. But we beat the queues for food. #
• Wow, http://beta.Cloudo.com is very interesting. A desktop that runs in a browser. Kinda slow to set up, but looks great. #
• Made it to the othe hall. The one with engines. Not so busy. Nice to look at. . . But tough sell. #
• Gill stand features poster of quantum racing tp52 world champion team. Gear manufacturers making the most of racing relationships. #
• Marlow has a branded musto skiff on the stand. Video is generic and features competitors. #
• Dufour goes one better with photos of boats in racing livery and race results on performance banner. A manufacturer who cares about racing? #
• X yachts x34 nod to racing with hull saying gamble winter series winner 2007 2008 #
• Henri Lloyd stand a fantastic example of how to use yacht racing for marketing purposes. #
• Helly Hansen stand has good activation of Volvo ocean race sponsorship. Licensed merchandise and a competition. #
• Despite the credit crunch, the London boat show at midday on Friday is pretty busy. At least the sailing hall is. #
• Creating twitter account on a blackberry doesn’t work very well. Not a great introduction for a new user, will have to evangelise some more #
• Off to the London Boats Show. Anyone who wants to catch up, let me know. #

Powered by Twitter Tools.